Chocolate Diamonds®
巧克力鑽石®

語音播放:

Diamonds come in a rainbow of bright beautiful colors. They get their color by how they are formed. Different elements mixed in result in blue, green, and pink rocks that sell for millions of dollars. Then there are brown diamonds. For centuries brown diamonds were considered low quality so jewelers didn’t want them. Instead, they were used as tools to drill through rocks and cut other diamonds.
鑽石有如彩虹的明亮美麗色彩。它們的顏色是由它們的形成方式決定的。不同的元素混合在一起形成了藍色、綠色和粉色的岩石,售價數百萬元。然後是棕色鑽石。幾個世紀以來,棕色鑽石被認為是低品質的,所以珠寶商不想要它們。相反,它們被用作鑽穿岩石和切割其他鑽石的工具。

語音播放:

However, in 1986 the Argyle Mine opened in Australia and 80% of its diamonds were brown. So jewelry companies tried to develop a market for brown diamonds. One company named Levain trademarked the name Chocolate Diamonds® in 2000. It was soon after this that brown diamonds took off, with famous celebrities like Rhianna and Jennifer Lopez wearing them on the red carpet. The more popular they became the more expensive they became.
然而,1986年,阿蓋爾礦在澳洲開業且80%的鑽石是棕色的。因此,珠寶公司試圖開發棕色鑽石市場。一家名為Levain的公司在2000年註冊了巧克力鑽石®的商標。就在這之後不久,棕色鑽石開始走紅,像Rhianna和Jennifer Lopez等這樣著名的名人就戴上它們走紅毯。它們越受歡迎就越貴。

語音播放:

Other companies tried to sell brown diamonds by calling them champagne, cognac, and cappuccino diamonds, but chocolate was the name that really took hold. This is because chocolate stirs the senses and creates desire. Levain made Chocolate Diamonds® a billion dollar industry by tapping into the passion and craving that people have for chocolate.
其他公司試圖通過稱之為香檳、干邑白蘭地和卡布奇諾鑽石來銷售棕色鑽石,但巧克力才是真正深入人心的名字。這是因為巧克力能刺激感官並產生慾望。Levain利用人們對巧克力的熱情和渴望,將巧克力鑽石®打造成一個價值數十億美元的產業。

Vocabulary 好字精選

1. element (n) a part of something 元素;組成原因
Cost was a key element in our decision.
成本是我們決定的一個關鍵因素。

2. centuries (n) plural of century. A century is a period of 100 years. 世紀
Those stories have been told again and again throughout the centuries.
幾個世紀以來,這些故事被一次又一次地講述。

3. drill (v) to make a hole in something 鑽
The dentist started drilling my tooth.
牙醫開始鑽我的牙齒。

4. trademark (v) to register something as a trademark so it cannot be used by anyone else商標
They have trademarked the product name in the US and the UK.
他們已經在美國和英國註冊了產品名稱。

5. champagne (n) sparkling white wine with bubbles that is drunk on special occasions香檳
There are a number of good champagnes available at reasonable prices.
有許多價格合理的優質香檳。

6. industry (n) the people and activities involved in producing something or providing a service行業;產業
Josephine began her career in the banking industry.
Josephine的職業生涯始於銀行業。

7. craving (n) a strong desire for something渴望
She could not understand her sudden craving to eat pizza at midnight.
她無法理解自己在半夜突然想吃披薩的渴望。

Phrases and Sentence Patterns 句型解析

1. result in (phrasal verb) to cause (something) to happen導致
The disease resulted in his death.
該疾病導致他的死亡。

2. took off (phrasal v) became popular or widely used 起飛
The product took off just last year.
該產品從去年開始流行。

3. tap into (idiom) take advantage of or gain access to something利用
The politician tapped into voter anger and won the election.
這位政客利用選民的憤怒贏得了選舉。

Exercise 課後練習題

1. Adding an __________of fun helps children enjoy learning new things.
新增一些有趣的元素可以幫助孩子們享受學習新事物的樂趣。

2. If his family has lived in the United States for __________, why can’t they speak English?
如果他的家庭在美國生活了幾個世紀,為什麼他們不會說英語?

3. Justin asked his cousin to __________a series of holes so he could hang a mirror on the wall.
Justin叫他的表弟鑽一系列的洞,以便他可以掛面鏡子在牆上。

4. Companies should protect their profits by ______________their ideas and products.
公司應該通過在他們的想法和產品上做商標來保護其利潤。

5. They celebrated their win by spraying ______________over everyone.
他們向每個人噴灑香檳慶祝勝利。

6. The fast food ______________is working hard to change its unhealthy image.
速食業正在努力改變其不健康的形象。

7. One thing all humans share is a ______________to be loved and appreciated.
所有人類共享的一件事是渴望被愛和欣賞。

8. An earthquake in a big city like New York could ___________thousands of deaths.
像紐約這樣的大城市發生地震可能導致數以千計的人死亡。

9. Her singing career __________after she performed for the Queen in 2010.
她的歌唱事業在2010年為女王演出後開始起步。

10. The new film ___________ our childhood memories because we grew up watching the original series.
這部新電影喚起了我們兒時的記憶,因為我們是看原著系列長大的。

解答:
1. element
2. centuries
3. drill
4. trademarking
5. champagne
6. industry
7. craving
8. result in
9. took off
10. taps into

Comprehension Questions 閱讀理解

1. Why were brown diamonds used to drill through rock?
a. They are stronger than other diamonds.
b. Because jewelers didn’t want to use them for jewelry.
c. There are too many brown diamonds in the world.
d. Because Rihanna and Jennifer Lopez wore them.

2. Which of the following statements is true according to the article?
a. Green, pink, and blue diamonds were discovered in Australia.
b. Chocolate diamonds were the first ever diamonds to be sold.
c. Brown diamonds have been called champagne and cappuccino diamonds.
d. Brown diamonds are made when drinking champagne and cappuccino.

解答:
1. 為什麼棕色鑽石被用來鑽穿岩石?
a. 它們比其他鑽石更堅固。
b. 因為珠寶商不想將它們用於珠寶。
c. 世界上的棕色鑽石太多了。
d. 因為Rihanna和Jennifer Lopez都戴它們。

2. 根據文章,以下陳述何者屬實?
a. 綠色、粉色和藍色鑽石在澳洲被發現。
b. 巧克力鑽石是有史以來第一種被出售的鑽石。
c. 棕色鑽石被稱為香檳和卡布奇諾鑽石。
d. 棕色鑽石是在喝香檳和卡布奇諾時產生的。

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